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Notice: We are no longer selling this product. For a list of our current resource recommendations, see our resources page. The Ultimate Link Relevancy Optimizer Maybe you know this, maybe you don't, but in the universe of search engines, it's not enough anymore to have a lots-of-links pointed at your site. These days, it's what those links say about you that's important. And if you expect to score at the top of today's search engines you'd better pull up a chair and listen closely. Most everyone has heard of link popularity and knows how essential it is to obtaining top rankings. You've probably also noticed that search engines keep getting smarter. These days they not only count how many links there are to your site—they also measure the quality of those links. In fact, the most important element of relevance is what those incoming links are saying about your site. In a nutshell, that means that the words people are putting into the link they use to send traffic to your site is the MOST important relevancy factor. The problem is, there has never before been an easy way to track down all of those links to insure they're using the right words as they point to your site. Now that you understand the problem, wouldn't it be great if a piece of software could do the job and solve that problem? Well, finally, there is! ...and, it's the biggest breakthrough in search engine optimization software we've seen in years. Just as WebPosition revolutionized SE position tracking and KeyWord Density Analyzer (KDA) changed the way we analyze pages, OptiLink radically improves our ability to optimize the incoming links that function as the key elements to search engine relevancy. Frankly, we're calling it one of the most essential and strategy-enhancing search engine optimization tools of all time. Here's why. As I said, link popularity is the key element to ranking high in the engines. But as the engines got smarter they started recognizing and discounting certain types of links. These days it's not the number of links that's important—it's having the right kind of links that counts. An example: For years The Academy of Web Specialists (ACWS) functioned just fine in their search engine placement. But lately they were slipping in the rankings. Why? ...because the search engines seemed unaware that the ACWS was about search engine marketing courses. As the report below shows, the keyphrase "search engine marketing courses" didn't appear in most of the links that were pointing to them!
...instead, most of the links referred to the Academy of Web Specialists, which in the eyes of the search engines had nothing to do with search engine marketing courses. That's why they were losing positioning in the engines. To correct the problem, the Academy had to...
Once they did that, their search engine ranking soared. See for yourself. Go to Google and search for search engine marketing courses -- you will find the ACWS's sites (onlinewebtraining.com and searchengineworkshops.com) ranked #1 and #2. It doesn't get any better than that! Do I have your attention? Good. The name is OptiLink. And it's the revolutionary piece of software they used to achieve those top rankings. It does all of the hard work of locating and analyzing your site's incoming links -- the very same links that search engines use to determine your relevancy scores. You NEED this software. Now that OptiLink is available it's unrealistic to expect to maintain high rankings without it. After all, if your competition uses it and you don't, your SE rankings are going to be toast. It's been a LONG time since we've been THIS charged up about an optimization tool, so please excuse us if the level of excitement seems overflowing. Onward... Here's how it works... OptiLink is amazingly simple to use. All you do is...
...and up pops a report that looks something like Short of giving you a full blown tutorial, suffice it to say the report provides the basis to move on to the next step, which measures the following three critical page factors...
Therefore, a page of 100 words that contains the word marketing five times will measure 5% for the topic marketing. OptiLink then provides a measure of frequency for each word to help you accurately access whether or not the correct topic is being served to the engines.
For example, suppose there are 20 links to your page. Two of them contain the term marketing while five of them use the word banana. The search engines might conclude that the page is about marketing but they are more likely to think it's about bananas -- or even marketing bananas. To make a long story short, OptiLink emulates the search engine relevancy factor being applied to keywords found in links. Then, it ranks those links in a way that makes sense to you, the search engine optimizer, so you can make whatever changes are necessary to improve link relevancy.
The "Other" Critical Factor in Link Relevancy... Remember several months ago when we explained how IP blocks from which you're getting your links are important? ...well they are. And OptiLink provides an easy way to determine the IP blocks where your incoming links are originating from. Bear in mind that it's best if your incoming links are spread out over many domains. You should avoid links from within the same Class C Address Block because the "search engine police" look for such links and consider them close enough to home to suspect funny-business. Too many people have created too many bogus links in the past, so the engines tend to discount those that come from within the same Class C block. Another handy feature...
There's also a feature that enables you to obtain the Whois data (i.e., find out who owns the domain) , or Open the domain's home page, or even Copy the entire table into a document or spreadsheet to share the results with an associate or client. This is powerful stuff... Here's just a few of the ways we've put OptiLink to work for us...
And, our favorite...
Conclusion... Buying this software is a no-brainer. There's simply no other easy way to locate and analyze your incoming links without it. And, since link relevancy is what's driving the engines' relevancy formulas, this tool is a must-have weapon in the search engine optimizer's arsenal. Besides, OptiLink comes with a 90 day guarantee. And we feel it's so good we'll even guarantee their guarantee.
Notice: We are no longer selling this product. For a list of our current resource recommendations, see our resources page. |
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